Privacy Policy

1. Who we are

Achman Rituals Private Limited ("Achman", "we", "us") operates the Achman website, the Achman app for users and the Achman Guru app for pandits (together, the "Services"). We are the data fiduciary for the personal data described in this policy.

Registered address: 505 Miracle Apartment, Adil Nagar, Lucknow, Uttar Pradesh 226022, India. Contact: info@achman.co.in.

2. Information we collect

Depending on how you use the Services, we collect:

• Account details: your name, mobile number, e-mail address and profile photo (if you add one).
• Birth details you enter for kundli, gun milan and rashifal: date, time and place of birth, gender and gotra.
• Booking details: the pooja you choose, date, time, address of the venue, and notes for the pandit.
• Location: your city or pin code, and device location only if you grant permission, to show pandits near you.
• Messages and call details exchanged with a pandit or with Achman Saarthi inside the app.
• Payment information: the transaction reference, amount and status. Card, UPI and bank details are handled by our payment gateway and are not stored on our servers.
• Pandit onboarding information (Achman Guru): identity proof, qualifications, experience, bank details for payouts and service area.
• Device and usage data: device model, operating system, app version, IP address, language and in-app events collected through analytics tools.
• Anything you send us when you contact support, by form, e-mail, phone or WhatsApp.

3. How we use your information

• To create your account, verify your mobile number and keep it secure.
• To generate your kundli, gun milan, rashifal and other personalised content.
• To match you with pandits, confirm bookings, process payments and issue receipts.
• To let you and the pandit communicate inside the app.
• To send service messages such as booking confirmations, reminders and policy updates.
• To send offers or festival notifications, only where you have agreed to receive them. You can opt out at any time.
• To understand how the Services are used and to fix bugs and improve features.
• To prevent fraud and abuse, enforce our Terms and comply with law.

4. Astrologer consultations

• When you consult an astrologer in the app, your name, birth details, birth place and question go to that astrologer for the consultation. They can see your birth details for 24 hours after the chat ends, then only your name and question.
• Phone numbers, UPI ids and other contact details are hidden in the chat, from both sides.
• Achman keeps these chats and may read them for safety and quality, and to decide complaints and refund requests.
• From astrologers we also keep their profile, their selfie if they took one, PAN, the name on the PAN, UPI id and signed agreement, for payments and legal records, including after they stop working with us for as long as the law requires.

5. Achman Saarthi and AI answers

Questions you ask Achman Saarthi or Jyotish Sakha, together with the birth details needed to answer them, are processed by an AI model (provided by Google) to write the reply, and may be stored with your account so the conversation can continue. These answers are spiritual guidance, not a substitute for professional medical, legal or financial advice.

6. Consent and lawful use

We process personal data with your consent, which you give when you create an account or submit a form, and for certain legitimate uses permitted under the Digital Personal Data Protection Act, 2023 and the Information Technology Act, 2000 and rules made under it, such as performing a booking you requested or meeting a legal obligation.

You can withdraw consent at any time by writing to us (see "Your rights"). Withdrawal does not affect processing done before it, and some features cannot work without the data they need.

7. Who we share it with

We do not sell your personal data. We share it only as follows:

• Pandits: when you book, the pandit you choose receives your name, the venue address, booking details and the contact channel needed to perform the pooja.
• Service providers who work for us under contract: cloud hosting, payment gateways, SMS and notification delivery, customer-support tools and analytics (for example Google Firebase and Google Analytics).
• Authorities and advisers: where required by law, court order or to protect rights, safety and property, and to our legal, tax and audit advisers.
• A successor entity, if Achman is merged with or acquired by another business, subject to the same protections.

8. Analytics, cookies and local storage

The website uses Google Firebase Analytics to count visits and understand which pages are useful. It may set identifiers in your browser. The website also stores your language choice in your browser so it can be remembered.

You can block analytics through your browser settings or a content blocker. The website will keep working.

9. Advertising measurement in the app

The Achman app includes the Meta (Facebook) SDK so that we can see whether our ads on Facebook and Instagram lead to app installs and use. For this the SDK may collect your device's advertising identifier and standard app events (such as install, app open and similar in-app actions) and share them with Meta Platforms.

On iOS this happens only if you allow tracking when the app asks. On Android you can reset or delete your advertising ID in your device settings.

10. How long we keep data

We keep personal data only for as long as needed for the purposes above. Account data is kept while your account is active. When you ask us to delete your account we erase or anonymise your data within the period stated on our Data Deletion page, except records we must retain by law (for example invoices and payment records required for tax and accounting) and records needed to resolve a dispute.

11. Security

We use reasonable security practices including encryption in transit, access controls and monitoring. No system is perfectly secure; please protect your login and tell us at once if you suspect misuse of your account.

12. Your rights

Subject to applicable law, you may:

• ask for a summary of the personal data we hold about you and how it is processed;
• ask us to correct inaccurate or incomplete data and to update it;
• ask us to erase your data (see our Data Deletion page);
• withdraw consent or object to marketing messages;
• nominate another person to exercise these rights on your behalf in the event of your death or incapacity;
• make a complaint to us, and if unresolved, to the Data Protection Board of India.

To exercise any right, write to info@achman.co.in from your registered e-mail or mobile number so we can verify it is you.

13. Children's data

The Services are intended for people aged 18 and over. A parent or guardian may enter details of a child for kundli or a samskar booking such as Mundan. We do not knowingly create accounts for children, and we do not track or target children with advertising.

14. Storage and transfers

Our service providers may store data on servers located outside India. Where this happens we rely on providers that apply appropriate safeguards, and transfers are made only to countries not restricted by the Government of India.

15. Third-party links

Our Services link to other sites such as app stores and social networks. We are not responsible for their privacy practices. Please read their policies.

16. Changes to this policy

We may update this policy as our Services or the law change. The date at the top shows when it last changed. For significant changes we will notify you in the app or by e-mail.

17. Grievance officer and contact

For any question, complaint or request about your data, contact the Grievance Officer at Achman Rituals Private Limited, 505 Miracle Apartment, Adil Nagar, Lucknow, Uttar Pradesh 226022, India, e-mail info@achman.co.in, phone +91 94555 81167. We aim to acknowledge complaints within 48 hours and resolve them within 30 days.